Chanel is not just a brand, it is a legend, a symbol of class, elegance and timeless style. Its cosmetics branch, known as Chanel Beauty, which, like their clothes, offers a wide range of products that emphasize natural beauty. The brand regularly releases seasonal collections that introduce new trends in makeup and fragrances. Now, their latest series is “31 Le Rouge” the new Chanel lipstick collection.
The French brand, which is headquartered in the heart of London, is opening up another door to the world of makeup. As we learn, the new Chanel lipstick collection uses advanced technology, extraordinary care properties, and also more balanced approach than what we are used to in the beauty sector.
When Technology Meets Heritage
31 Le Rouge is a collection that redefines the standards of beauty and luxury. This line of lipsticks is a harmonious combination of the latest technological achievements with the unforgettable history of Chanel. The inspiration for its creation was a mirrored staircase Gabrielle Chanel at 31 Rue Cambon in the heart of Paris, a place that is an integral part of the brand’s history. It is from here that the new Chanel lipstick collection takes its name.
source: lenallure.com
The extraordinary glass case that houses these exceptional lipsticks is a true work of art. Its faceted glass reminds us of the magical staircase that was the source of inspiration. But it is not just a visual effect. It is also a symbolic break with tradition – for the first time in Chanel’s history, glass has been used to create a lipstick case. It is a combination of modernity and a long-standing heritage that makes each use of 31 Le Rouge also becomes a small ritual, during which we too feel part of its history. It is an extraordinary collection that introduces us to the magic of Chanel – a magic that has lasted for generations.
“31 Le Rouge” and their extraordinary formula
What makes “31 Le Rouge” stand out is not only the eye-catching packaging. It is also the formula that makes this collection truly unique. The main ingredient of the new lipsticks is camellia, a plant that is not by accident a symbol of elegance and delicacy. Additionally, the formula contains passion fruit oil and a number of other care ingredients. These ingredients work wonders on our lips. After the first use, they become highlighted, full of colour and incredibly beautiful, and the effect lasts for up to 8 hours.
After four weeks of regular use, you will not only notice a more beautiful lip color, but also a clearly sculpted shape. . Lips become firmer, smoother, plumper and simply stunning. This is a revolutionary approach to makeup that combines not only color but also care. 31 Le Rouge not only adds beauty to our lips, but also takes care of their health and condition, making everyday makeup a real beauty ritual. This is a collection that is unmatched on the market and will make you love your lips more than ever.
source: chanel.com
For the sake of the environment
Chanel has always strived for perfection, but this time it goes a step further. The “31 Le Rouge” collection is more sustainable than any previous offering from the brand. The packaging is exceptionally elegant, but also more environmentally friendly, and the formula itself does not contain any substances harmful to the skin or the environment. It is a sustainable approach to beauty that shows that beauty can go hand in hand with caring for the planet. Chanel proves that luxury can be responsible and ecological.