Table of Contents
- Italian harmony of face and eyes, today
- What is “Classic Face&Eyes Match” – definition and evolution at D&G
- How to Match Face and Eyes in Practice with D&G – Methods, Sets, Techniques
- Your next move – personalization and future “match” trends
Dolce&Gabbana Beauty has experienced significant growth in recent years, reaching a retail sales value of 1.5 billion euros in 2024, with plans to double that amount by 2027. In this context, the “Classic Face&Eyes Match” concept takes on special significance, offering a cohesive and elegant approach to face and eye makeup.
Italian harmony of face and eyes today
The “Classic Face&Eyes Match” concept
“Classic Face&Eyes Match” is a conceptual framework within the cosmetics line of Dolce&Gabbana Beauty, emphasizing the importance of harmoniously matching finishes and colors in face and eye makeup. It is not a single, official product, but rather a philosophy that encourages the creation of cohesive and elegant looks.
Why is this important now?
In an era of growing interest in harmonized makeup sets and the rapid development of augmented reality (AR) technology in the beauty industry, the “Classic Face&Eyes Match” concept addresses the needs of modern consumers seeking cohesive and easy-to-apply solutions. Additionally, shifts in shopping habits—such as the rise of online purchases—mean that customers are increasingly looking for products that deliver a professional result without the need for a makeup artist consultation.
In the following sections of the article, we will explore the formal concept, history, and evolution of the “Classic Face&Eyes Match” within Dolce&Gabbana Beauty, analyzing key milestones and products associated with this idea.
What is “Classic Face&Eyes Match” – definition and evolution at D&G
“Classic Face&Eyes Match” is a conceptual framework developed by Dolce&Gabbana Beauty that emphasizes the harmonious pairing of face and eye makeup. It is based on the consistency of finishes, colors, and product longevity, drawing inspiration from the brand’s Sicilian aesthetic and philosophy of makeup coordination.
Current innovations and strategies (2023-2025)
Between 2023 and 2025,
Market position and business significance
Dolce&Gabbana Beauty, as an integral part of the brand, plays a key role in its business strategy. In 2024, the beauty division accounted for around 35% of Dolce&Gabbana’s total revenue, highlighting the importance of the cosmetics segment for the company. A wide range of products—including over 100 items in the makeup category—and expansion into the Americas, Europe, and the Middle East, demonstrate the brand’s strong market position and the effectiveness of the “Classic Face&Eyes Match” concept in building a cohesive brand image.
Your next move – personalization and future “match” trends
To fully unlock the potential of the “Classic Face&Eyes Match” styling by Dolce&Gabbana, focus on personalization, leveraging modern digital tools, and keeping up with emerging trends in the beauty industry.
Personalization: Creating your own “match” system
To achieve a cohesive and harmonious look, it’s recommended to document successful makeup combinations. Keeping a makeup journal helps you identify the colors and textures that best complement your complexion and style. Creating your own palette of undertones and finishes makes it easier to choose cosmetics that enhance your natural beauty. Remember to make seasonal adjustments as well—changes in humidity, temperature, or lighting affect how your makeup looks, so adapting your products to current conditions is essential.
Elża MI
beauty editor
High Class Fashion