The most important period of the year for world fashion has begun. A series of winter shows held from January to March in the most prestigious cities in the world, such as New York and Paris, set trends for the coming seasons. January begins in Italy. Men’s fashion by Gucci, the January 2024 show, is one of the most important events of Milan Fashion Week 2024.
Men’s fashion by Gucci – trends straight from Milan
Milan Fashion Week 2024 is an important event in men’s fashion. In the following days you can watch shows of the most important Italian fashion houses such as Gucci, Prada, Armani or Dolce&Gabbana. Men’s design lines’ shows are less publicized, but their prestige and importance in the fashion world is constantly growing.
Gucci’s men’s fashion for the coming seasons is classic combined with nonchalance.
Breakthrough or tradition?
The year 2024 is a breakthrough for the Gucci brand. This is the first collection created with the brand’s new creative director, Sabato de Sarno. For a year, Gucci did not have a creative director, which had a strong impact on the coherence of the collections presented in 2023, which seemed as bold as they were chaotic. Both women’s and men’s fashion at Gucci seemed to be a mix of disparate ideas and extreme inspirations.
Year 2024 on the catwalk of this esteemed fashion house brought significant changes. After 9 years of experimentation and playing with provocation or deliberate kitsch, Gucci turned to traditional tracks. We still have to look at the women’s collection, but the men’s styles and concepts are intriguing, delighting with their subdued elegance and playing with tradition and stereotypes.
Gucci 2024 – a new vision of the brand
Sabato De Sarno, with experience built at Valentino, is the new creative director of Gucci. He boldly introduced his vision in a unique way. De Sarno’s vision of Gucci men’s fashion is clothing lines that are both modern and classic. The collection is a true odyssey of style, starting a new chapter in the history of Gucci. Showing that elegance can go hand in hand with a touch of extravagance, Gucci provides us with a world full of contrasts, intriguing.
The collection is centered around refined, neutral suits that pay homage to the classics, but with a bold twist that makes them fresh and modern. Structural details, such as long slits in coats and jackets reduced to a minimum number of buttons, add a fresh touch to the collection. Gucci men’s fashion boldly follows new paths while maintaining the nobility of tradition.
What’s hot in fashion – men’s fashion trends for 2024 according to Gucci
One of the most characteristic elements of the collection is the use of the Gucci Rosso colour, whose strong presence attracts the eye and gives the collection an edge.
Shiny leather jackets, elegant shirts with a fine weave or fashionable sweaters gain new life thanks to this intense tone.
Key features of the “new” Gucci brand:
- Classic suits with a modern twist.
- Long slits in coats and jackets.
- Minimalist buttons on jackets.
- The intense color of Gucci Rosso dominates the collection.
- Shiny leather jackets.
- Fine patterns on elegant shirts.
- Sweaters with spectacular details.
- The use of crystals and feathers in the Gucci Ancora collection.
- A manifesto of euphoria and freedom through fashion.
Sabato De Sarno also does not forget about the practical aspects of fashion. Each piece in the collection has been carefully tailored and made with comfort in mind. Formal shapes are intelligently adapted, and details such as leather gloves or bags give each style character.