New Marc Jacobs Store will be illuminated by the new hope for the fashion scene of Hudson Yards, a world-class shopping center on Manhattan’s West Side! This year, the fashion icon will open her boutique, which will be on the first level of The Shops & Restaurants at Hudson Yards, resonating with names such as Fendi and Louis Vuitton – brands that are also part of LVMH Moët Hennessy Louis Vuitton.
The event marks a return for Jacobs to a unique space that recently experienced a brief hiatus in fashion glamour, with Neiman Marcus, Jacobs’ former retailer, having left Hudson Yards amid the pandemic. But now, as the world gradually returns to normal, Marc Jacobs is back, promising to bring new energy to the fashion epicenter of New York.
Market dynamics
The dynamic landscape of The Shops & Restaurants at Hudson Yards is currently undergoing a significant re-merchandising process. It reflects both the resilience of the retail sector and the evolving tastes of its discerning clientele. The pandemic has forced many businesses, including Neiman’s, to close their doors, a temporary setback for the once-bustling mall. The casualties include Citarella Gourmet Market, Banana Republic and Sephora that have fallen victim to the COVID-19 storm.
However, amidst these closures, the retail scene is also experiencing a renaissance, with a wave of new arrivals revitalizing the space. Brands such as Alo Yoga, Bulgari and IWC Schaffhausen, made grand entrances, bringing fresh energy to the retail complex. And the momentum shows no sign of slowing down as Mango prepares to open its newest location in the near future. These developments underscore the resilience and adaptability of both the retail market and Hudson Yards itself, as the latter continues to evolve and redefine the luxury shopping experience in the heart of Manhattan. And now, a new Marc Jacobs store is set to grace this unique location.
New Marc Jacobs store – success follows success
Last year Marc Jacobs could boast a year full of successes. It celebrated its 40th anniversary in grand style. His spectacular spring 2024 runway show at the Park Avenue Armory in New York was the epitome of this anniversary. It was attended not only by his long-time collaborators and friends, but also by legendary figures from the fashion world, such as Debby Harry, Sofia Coppola, Dakota Fanning and Chloë Sevigny. At this unique show There was also an impressive sculpture by American artist Robert Therrien, “No Title” from 2006.
Through 47 sophisticated looks, Jacobs emphasized that even the simplest of garments can become extraordinary when tailored properly. He presented them in oversized silhouettes that referenced the aesthetic of 1960s housewives and contemporary streetwear. For him, the show was not only a celebration, but also an opportunity to express his unique sensitivity to a variety of inspirations, from Japanese designs to men’s navy uniforms and childhood nostalgia for paper dolls.
The new Marc Jacobs store is set to be an impressive 2,000-square-foot space. And it is to include both the latest fashion trends and the classics that have become the brand’s trademark. It will become a full-scale shopping center for fashion lovers, offering not only clothing but also a wide selection of accessories. The announcement of the store’s opening was confirmed by a Marc Jacobs representative, although details about the offer have not yet been disclosed. Despite attempts to contact Hudson Yards representatives, information about the planned opening of the store remains a secret.